Bonnie Dundee is a certified massage therapist who needed a refreshed business card that reflected her grounded yet bright personality, while also supporting her day-to-day client interactions.
Business Card for C.MT., Bonnie Dundee San Francisco, CA
The Challenge
The goal was to create a design that felt aligned with Bonnie’s presence—calm, approachable, and professional—while also increasing the functionality of the card beyond a simple contact piece.
The card needed to: Stand out while remaining minimal and clear, reflect both warmth and professionalism, and serve a practical purpose in client retention and scheduling
Approach
I designed the card as both a brand touchpoint and a functional tool.
Developed a clean, balanced layout with subtle personality through color and typography
Created a visual tone that feels grounded and bright without being overly decorative
Designed the back of the card to double as an appointment reminder, with space for handwritten scheduling
Focused on simplicity and usability to ensure the card would be used consistently in practice
Outcome
The final design extends beyond a traditional business card, supporting both branding and client experience.
By integrating functionality into the design, the card
Reinforces brand identity in a subtle, intentional way
Encourages repeat visits through built-in appointment tracking
Serves as a practical tool for both client and practitioner
Deliverables
Business Card Design (Front + Back)
Print ready PDF files (Front + Back)
Business Card, Front
Business Card, Back